is technical innovations that are unique and legally owned or licensed by a business and includes, without limitation, those innovations that are patented, patent pending, a subject of trade secrets, or copyrighted.
Proprietary Technology
Planned Obsolescence
is a policy of planning or designing a product with an artificially limited useful life or a purposely frail design, so that it becomes obsolete after a certain pre-determined period of time upon which it cause functions decremental or suddenly ceases to function, or might be perceived as unfashionable.
Caveman Learning Augmented Analytics
John is a data scientist that working on company X. Every morning, John would bought coffee, came to the office, sit, start looking and raw data collected by the system, discuss with his colleagues Sarah, cleaning up data, created the ETL process to automate data cleanups, try out models, then at the end of working hour, say goodbye and went home. It was his routine.
The next day, he bought his regular coffee, came to the office, but there is a shiny metal box on his table. He looks around, saw Sarah and asked “What is this?”. “Boss new toy.” Sarah shortly answered without take a look at John. “But why is…” Before John able to finish his sentence, the machine started beeping loudly, then John screen started showing movement of data. Spreadsheet opened, notepad opened, python script generated and executed, it kept processing stuff until a spreadsheet was generated and displayed.
John take a look at the spreadsheet, see a perfectly cleaned data for a analysis that he overlook the previous day plus an instruction on how to execute the ETL.
“This is…perfect. Fast. Better than me!” John cried in disbelief. “What is this creature!” John exclaimed.
“It is The Augmented Analytics“, said the Boss who now standing behind John.
Caveman Learning Product Design
Important keyword:
- Affordance: the quality or property of an object that defines its possible uses or makes clear how it can or should be used
- Signifiers: something that gives clues to the user
- Feedback: indicator the system working on your request
- 7 Stages of Action:
- Form the goal
- Plan the action
- Specify an action sequence
- Perform the action sequence
- Perceive what happen/the state of the world
- Interpret the perception/Trying make sense of it
- Compare the outcome with the goal/comparing what happen with what was wanted
- Goal driven behavior: people don’t buy drill because they want a hole, they have higher goal like “hang a shelf”
- Conscious Learning – Overlearning – Autonomous Movement
- Human Centered Design + Double Diamond Diverge Converge Model
- Customer-obsessed vs Competition-obsessed